Certified Public Accountant Marketing Campaign Profiles Dr. John Karaffa of ProSport CPA

The American Institute of Certified Public Accountants (AICPA) has chosen Dr. John Karaffa as one of its key members for the recent advertising campaign to attract new entrants into the profession.

Start Here, Go Places (www.startheregoplaces.com) was created by the AICPA to inform students and educators about the range and breadth of an accounting career. “The website is a place for students to realize the incredibly rich possibilities of a career in accounting,” said Jeannie Patton, AICPA vice president – students, academics and membership. “As more college students graduate with degrees in accounting, younger people are increasingly intrigued by the field. Start Here, Go Places. is designed to be their guide to this rewarding profession. The site offers a more personalized experience for students to explore an accounting career, breaks stereotypes and features real CPAs.”

Dr. Karaffa’s company, ProSport CPA, is a tax, accounting, and financial education firm that specializes in helping professional athletes. More information is available at www.prosportcpa.com.

The complete AICPA profile can be found at: http://www.startheregoplaces.com/why-accounting/real-life-cpas/john-karaffa/.

Karaffa – AICPA.org – April 2010